Cannes Lions 2026 Recap

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View of Cannes France from airplane with copy, "Au Revoir Cannes 2026".

We're Building What’s Next in Commerce Media

As we return from Cannes Lions 2026, we came away with not only better tans, but with a better understanding of the Commerce Media landscape. We were excited to meet with partners, both new and old, and share our story, our excitement for what's next and our knowledge of where we're going.

Check out the videos below to experience some of the speaking engagements our leadership team took part in, and hear about some of the exciting updates from Best Buy Ads, including:

- The future of AI

- How we're moving from a Retail Media Network to a Commerce Media Company

- Our focus on holistic measurement systems

- Our commitment to the customer and how that influences everything we do

- How we're utilizing the power of our stores

- Our views on tech and owning tech culture

Cannes Lions Speaking Engagement Recaps

Adweek Run That Back

Best Buy Ads leadership connected with ADWEEK to chat about a number of topics, from how we're building full-funnel capabilities, holistic measurement systems and connected customer experiences, to Best Buy Ads' view on AI, as well as how we're transitioning from a traditional retail media network into a commerce media company.

Check out the videos here:

Brand Innovators Marketing Leadership Summit

In this Summit, Lisa and other industry experts examine where media, marketing and commerce are headed next. What was shared? The lines between media, marketing and commerce are no longer just blurring, they’re disappearing.

Video Coming Soon

Add to Cart: Owning the Next Media Moment withThe Female Quotient

Jennie and other leaders discuss how brands can successfully launch emerging technologies, from driving awareness and retail enthusiasm to creating the flywheel that fuels adoption and long-term cultural relevance.

Video Coming Soon

The Commerce Intelligence Layer with 3CV

Hear Lisa Valentino talk about data and the new competitive edge, focusing on how intelligence systems are reshaping relationships and retail media’s emergence as a source of consumer intelligence.

Video Coming Soon

The CMO Podcast

Jennie Weber, Jim Stengel and other brilliant CMOs discussing what it takes to be a brand people want—with a focus on creating desire.

Video Coming Soon

This year's Cannes Lions reinforced our commitment to being bold in our thoughts, actions and insights to elevate our brand as we develop the future of Commerce Media. It was exciting to collaborate with partners throughout the industry, engaging in deep conversations, and sharing insights into what's next."

Lisa Valentino

President, Best Buy Ads

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